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Design of an editorial portal for britannica.com |
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Shifting from a search engine towards an editorial portal |
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Tasks: |
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[1] |
Emphasize the brand identity. |
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[2] |
Simplifying the navigation without rebuilding the architecture. |
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Redesigning and simplifying each content element for a better performance. |
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Solution: |
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Rearranging and emphasizing the editorial content. |
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Creating scenarios for specific users. |
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Creating HTML prototype to check usability and performance issues. |
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Working in the constrains of an exisiting publishing system. |
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Check out the prototype |
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