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Design of an interactive corporate design manual for Winterthur Insurances |
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Creating a state of the art tool to communicate the new corporate identity for a global player. |
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Task: |
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Easy to use for different kinds of users (internal, ad agencies, in different countries). |
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Comprehensive without being too complex. |
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Flexible and scalable for later releases. |
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Solution: |
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Interactive corporate design manual on cross platform CD ROM (Macromedia Director) |
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Three main content types (Fundamentals, Examples, Tools) plus two additional chapters ("What is corporate identity" & games section) |
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Features: |
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Full searchable content. |
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Bookmark functionality, which can be stored locally. |
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Intuitive and context sensitive navigation. |
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Flexible and scalable for later releases. |
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View screenshots |
